NWG vs Wix — Honest comparison for small businesses
Custom code vs. templates — and what that actually means for your business
NWG vs Wix
Both get you online. They are very different paths.
What Wix gives you
Wix is a template website builder. You pick a template, drag things around, hit publish. Hosting is included in their monthly fee.
- Fast initial setup (a weekend)
- Locked into Wix forever — you can not take your site somewhere else
- Limited customization beyond what their templates allow
- $16-49/mo depending on the tier you need
What NWG gives you
NWG builds you a custom-coded site PLUS the rest of the platform.
- Custom code — not a template. Looks and works exactly how you want
- Customer database, bookings, loyalty rewards, QR codes, mobile app — all included
- $89/mo locked forever for founding clients
- You own the source code. If you ever leave, you take the whole thing
- Direct access to me, Joseph. Not a support team
When to pick Wix
If you just need a brochure that says "we exist, here is our phone number," and you do not want a customer database or bookings or any of the platform stuff — Wix is fine. Honestly.
When to pick NWG
If you want a real platform for your business and not just a website, NWG. The math is straightforward: at $89/mo locked, you get more capability than Wix Business Elite ($49/mo) plus a basic CRM ($30-50/mo) plus a booking tool ($30/mo) plus a loyalty app ($30/mo) plus a mobile app ($200/mo on most platforms). The comparison is not really close.